Dupe culture, decoded
Makeup
The internet calls them dupes; we match by ingredients and price to find the cheaper equal, and skip the hype.
Essence
Silky Blur Hydrating Longwear Foundation
Loreal Paris
True Match Radiant Serum Concealer
Maybelline
Super Stay 30h Lumi-Matte Foundation
Armani
Lip Power
Maybelline
Fit Me Matte + Poreless Foundation
Maybelline
Sunkisser Multi-Use Liquid Blush And Bronzer
Essence
Soft Touch Duo Eyeshadow
Essence
So Cherry Happy Blushlighter
Rimmel London
Thrill Seeker Mascara
Loreal Paris
True Match Radiant Serum Concealer For Hydrating & Brightening Under Eyes
Rimmel London
Extra Super Lash Mascara
Maybelline
Super Stay Langhoudende Vloeibare Concealer, Houdt Tot 30U
Essence
Superman Beautifying Face Powder
Essence
Lash Princess False Lash Effect Mascara Waterproof
Maybelline
Sunkissed Liquid Glow Highlighter
Maybelline
Superstay Lumi Matte Foundation
Maybelline
Super Stay 24H Skin tint + Vitamin C
Maybelline
Sunkissed Liquid Glow Blush
Essence
Get Big Lashes Volume Boost Waterproof Mascara
Essence
Soft Touch Eyeshadow
Rimmel London
Volume Flash X 10 Mascara
Maybelline
Sunkisser Hazy Matte Blush
Essence
Meta Glow Highlighter
Essence
Jelly Jewels Glitter Eyeshadow Topper